Cathi Marx 619-294-9863 ext.111
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February 11, 2011
7:30 am - 9:00 am
You Say You’re Unique. But Are You?
What makes you or your company unique? Is it your customer service? Your expertise? Your years in the industry? But wait. Isn't that just what your competitors say about themselves? Standing out from your competition is especially important in the current economy, as companies are losing contracts and being pressured to reduce their fees. This presentation will show you how to develop a competitive edge for your business.
Attendees will learn:
• What is wrong with common responses to the question “What makes your company different?”;
• The criteria that any true competitive advantage has to satisfy;
• A three-step method for developing competitive advantages;
• How a previously “me-too” professional practice developed true competitive advantages; and
• Three practical benefits of having competitive advantages.
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Our Speaker
John Rodolff, President
Venture Builder, Inc.
John Rodolff is President of Venture Builder, Inc., a business consulting firm. John works exclusively with professional service providers and shows them how to grow revenues. Typically, his clients enjoy annual revenue increases that range from 40% to more than 170%.
Having been a consultant for the last 15 years, John understands the challenges that professionals face in acquiring new clients and retaining them. His proprietary BizBuilder System™ is designed to enable professionals to build their practices, even in today’s economy, where many are losing contracts, being pressured to cut prices, or having their hours reduced.
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