Contact:

Karen Adams 
Sniffapalooza 
kadams@sniffapalooza.com 
 

When

Saturday October 23, 2010 at 8:15 AM 
to
Sunday October 24, 2010 at 6:30 PM 

Add to my calendar 

Where

New York City 
Bergdorf Goodman
754 5th Avenue
New York, NY 10019
 

 
Driving Directions 
Bergdorfs

Sniffapalooza Fall Ball in NYC! Sat 10/23 - Sun 10/24! 

Dear Fragrance Friends,

It's been a fantastically scented summer! Sniffapalooza spent an amazing week in Grasse, gathering behind-the-scenes fragrance knowledge in the world perfumery capital. And we're winding down the season with the honor of being featured as Industry Influencers in Sephora's Beauty Report for Fall 2010!

Now we're ready for the cooler, crisper weather and to launch into a sweet-smelling autumn!  As word of Sniffapalooza wafts around the globe, so does our ability to bring you the latest and greatest experiences in fragrance. Team Karen is back at work planning the most incredible scent adventure known to humankind - the TWO-DAY Sniffapalooza Fall Ball in NYC!  Mark your calendars - the dates are Saturday, October 23 & Sunday, October 24, and you do not want to miss this one!

For those of you who are just joining the Sniffapalooza family, the Sniffapalooza Fall Ball is an entire weekend crammed full of olfactory and multi-sensory experiences. You'll come away from the weekend with new knowledge, new friends, lots of new goodies, and a new perspective on a fragrant life. There's nothing else like it on the planet.
 
Here's our itinerary-in-progress, with lots of special surprises in the works. Many details will be added, and we'll update you in the coming weeks!
 
Guests we're in the process of scheduling for appearances, & more to come:
 
Perfumer Sarah Horowitz-Thran of Creative Scentualization;  Dawn Spencer Hurwitz of Parfums des Beaux Arts; Victoria Christian of Clive Christian; Lifestyle PR Guru Pierce Mattie; Marie-Lise Bischoff of Nejma & Puro; Christopher Brosius of CB I Hate Perfume; Annette Williams of Donna Karan Fragrance; Barbara Orbison of Pretty Woman; Michael Goldberg of Bruno Acampora; fragrance journalist David Ecker; Barb Stegeman nof The 7 Virtues Orange Blossom Eau de Parfum;  Elyissia Wassung of 2 Chicks with Chocolate; Sandi Burrows of Serge Lutens; Adelaide Farah of Beauty Fashion Magazine; Joe Garces of Robert Piguet; Tom Crutchfield of Annick Goutal; Sarah Barton King of The Pink Room; Jason Beers of Guerlain; Ulrich Lang of Parfums Ulrich Lang; Raphaella Brescia of Sniffapalooza Magazine; Laurie Stern of Velvet & Sweet Pea's Purrfumery; Francois Duquesne of Elays Skincare; Anne McClean of MCMC Fragrances; Ilana Jivago of Ilana Jivago Fragrances; and reps from Tom Ford, Creed, Jo Malone, Santa Maria Novella, Eau D'Italie, Lorenzo Villoresi, Linari, Creed, Chanel & Chanel Les Exclusifs, Diptyque, Caron, Antica Farmacista, Estee Lauder, Prada, Van Cleef & Arpels, Le Labo, Bond No. 9, Etat Libre d'Orange, Amouage,  Sisley, Hermes, Balenciaga, Dayna Decker, Alexa Rodulfo, Canturi, By Kilian,  L'Artisan, Penhaligon's, and scads of others!
 
SATURDAY, October 23
 
8:15-10:00am: The famous private Breakfast with exclusive speakers and presentations at Bergdorf Goodman.   
 
**PLEASE NOTE: Breakfast limited to the first 65 guests to sign up and is SOLD OUT**
 
10:00am-12:00pm: Sniffing time on the beauty floor at BG, meet special guests & presenters from the breakfast, exclusive offers, makeup artists, the BG raffle & those legendary gift bags!
 
12:15-2:30pm:  Prix Fixe lunch at Opia Restaurant - Special speakers & presentations, Sniffapalooza Lunch Loot, and sample exclusive delectable's from 2 Chicks with Chocolate!
 
2:45-4:00pm:  Sniffing at Henri Bendel, with special guests, refreshments, and exclusive special Sniffapalooza GWP!
 
4:15-5:15pm: Sniffing the newest custom creation, The Plaza scent, at the Krigler Perfumery at The Plaza! Meet Ben Krigler and sample the line.

5:15-6:30pm: Explore Plaza Beauty, on the lower level of The Plaza Hotel, with special guests, refreshments, sampling, gifts!
 
 
SUNDAY, October 24
 
10:00-11:30am: The famous Brunch & Sniffing at Bond No. 9, sample the fabulous new scents, Cooper Square and Washington Square, preview holiday gift sets, and take home custom gift bags.  15% discount on all purchases!

11:00am - 5:00pm: Open House sniffing at Le Labo. Meet the Le Labo team and have your purchases custom-labeled!
 
11:45-12:45pm: Sniffing at MiN NY, with sampling, refreshments, & special gifts. Meet Creative Team Mindy, Chad, and Levi. Special guest perfumers, discount on all purchases!
 
1:00-3:00pm: Prix Fixe lunch at Soho hot-spot Barolo, with EAU de Sniffapalooza Showcase (Extraordinary Artisans Uncorked!)  & party favors!
 
3:15-4:15pm: Premier Anna Sui's newest fragrance, Forbidden Affair, at her boutique! Meet fragrance specialist Leah Dean as she gives us a master class & introduces us to Anna's fragrance collection, as well as the cosmetics & skin care lines. Sampling, games, & special gifts! 

4:30-6:30pm: Sniffing at Aedes de Venustas, with those fabulous Prosecco Bellinis, sampling, special guests, exclusive launches & gift bags. Meet creative team Robert & Karl! 
 
The rates for Sniffapalooza Fall Ball are as follows:
 
Saturday, 10/23: $85 covers event & luncheon & assorted special treats!
 
Sunday, 10/24: $85 covers event, brunch at Bond No. 9, luncheon, cocktails, special goodies!
 
Full weekend: $170 covers events 10/23 and 10/24, lunches both days, the brunch on Sunday, cocktails, and assorted treats as detailed above.

 
A portion of each registration fee will be donated to a very special charity - Quilts for Kids, partnering with Downy Fabric Softener.
 
If you've attended a Sniffapalooza before, you know what an incredible experience awaits you... if you haven't, you're in for the time of your life!
 
Team Karen cannot be responsible for any addictions to Sniffapalooza, or withdrawal symptoms that may result after the event is over. If such symptoms occur, go immediately to the nearest fragrance counter.
 
We can't wait to see all our old friends again and meet our new ones!
 
And remember, accept no imitations - this is the ONE and ONLY SNIFFAPALOOZA!
 
Viva La Sniffa, Baby!
 
TEAM KAREN
Karen Dubin - Founder & Director
Karen Adams - Executive Operations Manager