Creating an Artist Print Catalog WORKSHOP

Join us Wednesday, July 21, 2010, 5:30-7:30 at WOW

Class Description:Artist brochures and catalogs make great promotional tools. If you can afford it, go with a catalog as opposed to a brochure, preferably in the 8-20 page range (assuming it’s your first). Catalogs look more substantial than brochures, they are taken more seriously, and they tend to end up on bookshelves and in file cabinets rather than the trash.

A good catalog greatly improves your ability as an artist to market your art. For one thing, it lets you promote yourself without having to open your mouth – all you have to do is hand over a catalog. You can also use it to reach people who live too far away to visit, are hard to get by phone, or who need time to decide whether or not to buy your art.

Cost: $25 (WOW members get a 10% discount)