Join the Communication Revolution. Revitalize your business through Marketing, Networking and Social Media at the SSWBN Professional Development Day.
Schedule of Events
The latest in Social Networking Sites and Technologies (Social Networking Part 1) featuring Angela Rutzick, A-Type Marketing & Design
Everyone’s talking about Blogging, Facebook, Linked In, You Tube — and the list goes on and on. It’s almost as if the Internet is being reborn again. Businesses are utilizing these programs to help them create visibility, strengthen brand identity, drive traffic to their web sites, improve customer relations, and bring customers together online. And that ambition highlights a significant shift in the way companies and entrepreneurs are thinking about social networks. Many people are now making a living out of blogging and using it as a chief marketing tool. As with any new medium, there will be questions as to which tool, if any, is good for your business. In order to make an informed decision, you need to know the facts and then weigh the pros and cons to see if marketing in this virtual world makes sense for your business.
Creating YOUR network featuring Paula Harris, WH Cornerstone Investments
Build your “network”—whether you work for yourself or someone else. This hands-on workshop will help you understand the value of developing and having an association of individuals that support YOU, also known as “a network”. We will explore both in person and online strategies so you can create your personal plan.
Optimize your Presence on Social Networking Sites (Social Networking Part 2) featuring Susan LaPlante-Dube, Precision Marketing Group
You’ve Heard the Secrets, Now Learn the Nuts and Bolts
This program is Part 2 of the morning program and during it we will dig in to the leading social networking sites including, LinkedIn, Facebook, Twitter and YouTube, and discuss specifically how to gain the greatest visibility and leverage each site for business success. You will receive specific examples, instructions and Dos and Don’ts for creating and maximizing your social networking pages. Walk away with your plan to improve your social media participation!
In This session you will learn:
-Strategic vs. tactical marketing and why you must work on the strategic side first to achieve more success
-How to find more of the “right” customers
-Why do people buy what you sell? What are you really selling?
-Determining Your Competitive Advantage so that you leave your competition in the dust
-How to build an ACT Marketing Campaign for better results: Awareness, Credibility, Trust
2:30PM-3:45PM Afternoon Drop In Sessions
Social Media Q & A, featuring Adam Cupples, Strategis
Bring your laptops and questions for this interactive, informal session about social media networking
Coaching Sessions/Goal Setting, coordinated by Brenda Wornum Moore of BWM Consulting
Drop in to discuss with coaches about how to leave with a blueprint for success
4PM-6PM After Hours
Day Pass includes continental breakfast , two morning workshops, Lunch with Keynote Speaker, Book: Inbound Marketing, Social Media Q & A and/or Coaching session, and After Hours.
Book Sponsored by:
Day Pass: After April 1: $129 members & members of affiliated organizations, $159 Non-Members
Lunch Only: $50
After Hours Only: $20
Event Sponsorships Available: Contact firstname.lastname@example.org