How to use Facebook, LinkedIn and Twitter for your Coaching Business

A Social Media Webinar Series for Professional Coaches

presented by Helen Burton and Joanna Carides

Why this webinar series is especially for professional coaches

Technology and the way we communicate with one another are rapidly changing.  You need to learn the tools of the trade to stay in the game.  If you're taking a back seat to the social media revolution, then you're giving your competition an advantage over you.

It’s time to embrace social media for your business!

This educational series is hands on and will help you quickly understand and use Facebook, LinkedIn and Twitter for professional coaching.  These three social networks have specific characteristics that make each of them unique.  We'll explain how you can use social media to engage your audience in enticing ways.

During the webinar, you'll discover the social network/networks that are in synch with your marketing goals.  If you are already on Twitter but are unsure about the benefits of Facebook for your coaching business, we recommend that you register for the Facebook sessions.

Through consistent, informative, open conversations on the web, you’ll learn how these three social media networks can help you build your business.  You decide which are the best tools for your needs.

Benefits of the Webinar Series:

• Learn how to set up your profile and sound like a leader in your industry.
• Avoid mistakes: What not to do when building your following.
• Decide which media site is best to develop your business.
• Learn a social media routine that fits with your schedule and won’t overwhelm you.
• Tips to help you post interesting/educational information people need.
• Learn the secrets to using LinkedIn, Twitter and Facebook, to drive more traffic to your website or blog.

When and Where

Wednesday evenings, 8pm-9pm Eastern, in March, April and May 2010.  Two one-hour sessions per topic, per month.  The webinar will occur in the comfort of your home or office!  All you need are a phone, computer and Internet access.

 What

Session A – The details.  The first session will provide an overview of either Facebook, LinkedIn or Twitter.  You’ll learn how to effectively use a specific social network for your business.  You’ll receive an assignment and apply your new knowledge for using social media. 

Session B – Put it into practice.  We’ll review the assignment and offer suggestions to build upon your social media foundation.  Open question and answer forum. 

Free E-Book ($150 value for all three e-books: Facebook, LinkedIn, Twitter)

At the end of each topic, participants will receive a free social media e-book with strategy tips and best practices for that specific social network.  The e-book will also include additional resources to grow your social media customer base.

Schedule

Topic 1: Facebook – register by March 16

March 17 – Session A, 8pm-9pm eastern

March 24 – Session B, 8pm-9pm eastern

Topic 2: LinkedIn – register by April 13

April 14 – Session A, 8pm-9pm eastern

April 21 – Session B, 8pm-9pm eastern

Topic 3: Twitter – register by May 4

May 5 – Session A, 8pm-9pm eastern

May 12 – Session B, 8pm-9pm eastern

Helen Burton, ACC, CEC, the founder and owner of Love Yourself Coaching, a company designed to work with individuals through telecircles©, teleclasses, workshops, and one-on-one coaching.

Helen’s company specializes in working with coaches, new and experienced, who are looking to create profit and joy in their coaching practices and in their personal lives.  To sign up for your complimentary subscription to Love Yourself – It Matters, a monthly Ezine that offers you coaching tips and strategies, or to jumpstart your week by enrolling in Helen’s Motivational Monday Tele-Circle calls, please visit Helen’s website at LoveYourselfCoaching.com. You can also join the “Coaches’ Coaching Circle,” a support forum built for coaches who are looking to keep their skills fresh while earning ICF Credits.

Joanna Carides created Brand New Day Media, LLC, in 2008 after working 20 years in the New York City advertising industry.  Marketing, advertising and media are her passions.

A brand new day = a new opportunity to explore social media for your brand.  Learn its uses for your business.  Smart social media strategy, education, information, and implementation: Facebook, Twitter, LinkedIn, Google, Flickr, blogging.

Joanna has shared the benefits of using social media with a number of clients: professional coaches, interior design, real estate, restaurant, recruitment.  She's able to assist people in different industries because social media let's you define the target customer and Joanna shows you the resources to reach those customers.

She'll show you how to expand your Internet presence, engage current and prospective customers, and grow your business.