The Power of Email Marketing: Featuring Social Media Engagement
When
Wednesday November 5, 2014from 1:30 PM to 3:30 PM CST
Site registration: 1PM-1:30PM
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Where
Houston Community College - West Loop5601 West Loop South
Room C108
Houston, TX 77081
Driving Directions
Contact:
beth@scorehouston.org
713-487-6565
About Us:
SCORE is an all-volunteer group with real-world business experience, dedicated to your success.
Our Mission: Help Small Businesses Succeed.
Our Mantra: We Educate, Counsel, Mentor
Founded in 1964, SCORE is a non-profit association and a Resource Partner of the U.S. Small Business Administration.
For more details, go to www.scorehouston.org
At the heart of small business marketing are the campaigns that drive action. Newsletters and announcements have become a core component of those campaign choices.
This session will reveal some simple but effective best practices for small businesses.
Attendees will learn:
- The different types of newsletters
- What to write about in your announcements
- How to consider using images
- Subject line best practices
- When to send your newsletter
- Understanding how connected email and social media are
Join us and learn some great new strategies to help your email and social media efforts be more effective components of one of the core campaign types, newsletters and announcements.
