Contact
Greater Rochester SCORE
greaterrochesterscore@yahoo.com
585-263-6473
Where
City of Rochester Conference Room
56 N. Fitzhugh St. (street level of Sister Cities Parking Garage
Rochester, NY 14614
Parking is FREE on weekends in the Sister Cities Parking Garage, enter on Fitzhugh Street. The workshop venue is on the street level outside the parking garage on Fitzhugh.
Driving Directions
Cancellations made prior to noon on Thursday, October 25, 2018 will receive a full refund. Sorry, no refunds for no-shows.
Minimum class size is 10, full refund if we have to cancel the workshop.
Simplified Social Media:
Being Helpful, Helpful & Consistent on Social Media
Leverage LinkedIn for Your Business
October 27, 2018
9:00am-Noon
Location: City of Rochester Conference Room at 56 N. Fitzhugh Street (street level outside the Sister Cities Parking Garage)
Workshop Fee: $29
- The October 27th session - Leverage LinkedIn for Your Business, is the fourth session in a 5-part series: Simplified Socia Media. In these five sessions participants will focus on being human, helpful and consistent across all their social platforms such as Facebook, Twitter, LinkedIn and blogging.
- LinkedIn is changing, and many are still leaving money on the table by not engaging with the platform. But is it right for your business? How do you find prospects without paying for a premium account? Need to know what to do on LinkedIn to leverage it better for your business? Tamera will show you how it all comes together; and she may even have a friend and LinkedIn training expert come in (via video/skype) to answer your questions directly. You never know who will call in, drop in or give something away in her classes!
- During this session, participants will engage on the LinkedIn platform to leave comments and interact with their followers, set up a company page and utilize best practices on LinkedIn; in addition to: creating a content calendar; optimize their profile; be active on the platform (brining laptops is encouraged); have an opportunity to ask for help in a specific area of that platform from the class; learn & implement best practices for each social media site.
- It is highly recommended that participants in any of the 5 sessions consider the first session as "mandatory", so you will have the opportunity to understand the value of having an overall social media strategy.
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Week 4, October 27 2018 - Leverage LinkedIn for Your Business
- Content calendar
- LinkedIn groups are coming back - how you can leverage them
- Conversations to conversion: Stop just checking the boxes of "what to do" on LinkedIn
- Publishing on LinkedIn
- LinkedIn best practices & LinkedIn updates
- Possible surprise guest LinkedIn expert will answer your questions
About the speaker: Tamera MacDuff is owner of NOW Digital Marketing and a Certified SCORE Mentor. She helps businesses drive sales with social media and content strategies. She specializes in marketing specialized niches such as the funeral industry and music industry. Tamara has been with SCORE for 7 years; and has owned her own business since 2009. She has international relationships she has personally grown and nurtured from online to offline with some of the top influencers in the country. When she calls or emails, they answer! She will share how she did it so you can too!
Pre-registration is required online, click below to register. Sorry, no walk-ins.
Workshop Fee:
$29 (includes continental breakfast) payment made through PayPal (PayPal account not required), must have a credit/debit card (Mastercard, Visa, American Express or Discover).
When you arrive at the PayPal screen, you will have the option to log into your PayPal account if you have one, or select "Don't have a PayPal Account" where you'll be able to input your billing information. If you have a PayPal account you will need to use the credit card associated with that account.
