Contact
Greater Rochester SCORE
greaterrochesterscore@yahoo.com
585-263-6473
Where
City of Rochester Conference Room
56 N. Fitzhugh St. (street level of Sister Cities Parking Garage
Rochester, NY 14614
Parking is FREE on weekends in the Sister Cities Parking Garage, enter on Fitzhugh Street. The workshop venue is on the street level outside the parking garage on Fitzhugh.
Driving Directions
Cancellations made prior to noon on Thursday, October 18, 2018 will receive a full refund. Sorry, no refunds for no-shows.
Minimum class size is 10, full refund if we have to cancel the workshop.
Simplified Social Media:
Being Helpful, Helpful & Consistent on Social Media
Tao of Twitter
October 20, 2018
9:00am-Noon
Location: City of Rochester Conference Room at 56 N. Fitzhugh Street (street level outside the Sister Cities Parking Garage)
Workshop Fee: $29
- The October 20th session - Tao of Twitter, is the third session in a 5-part series: Simplified Socia Media. In these five sessions participants will focus on being human, helpful and consistent across all their social platforms such as Facebook, Twitter, LinkedIn and blogging. Are you ignoring Twitter for your business? You shouldn't be. This workshop will show you the power of Twitter and how you can leverage it for your business and build relationships that bring you clients, leads and influence. Influence is the currency of the digital world; this series will show you how to create it.
- During this session, participants will discover how to leverage their twitter platform for their business, create content specific for their business & engage on the platform with their followers & influencers; in addition to: creating a content calendar; optimize their profile; be active on the platform (brining laptops is encouraged); have an opportunity to ask for help in a specific area of that platform from the class; learn & implement best practices for each social media site.
- It is highly recommended that participants in any of the 5 sessions consider the first session as "mandatory", so you will have the opportunity to understand the value of having an overall social media strategy.
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Week 3, October 20 2018 - Tao of Twitter
- Create a complete content calendar
- Twitter best practices
- Scheduling postings on Twitter
- Learn WHY you should not ignore Twitter in your social media strategy
- Twitter analytics: discover who is really following you and if you are attracting the right people
- Engage directly on Twitter with influencers & leverage Twitter to build relationships
- There may be a surprise guest expert on Twitter and Book giveaway!
About the speaker: Tamera MacDuff is owner of NOW Digital Marketing and a Certified SCORE Mentor. She helps businesses drive sales with social media and content strategies. She specializes in marketing specialized niches such as the funeral industry and music industry. Tamara has been with SCORE for 7 years; and has owned her own business since 2009. She has international relationships she has personally grown and nurtured from online to offline with some of the top influencers in the country. When she calls or emails, they answer! She will share how she did it so you can too!
Pre-registration is required online, click below to register. Sorry, no walk-ins.
Workshop Fee:
$29 (includes continental breakfast) payment made through PayPal (PayPal account not required), must have a credit/debit card (Mastercard, Visa, American Express or Discover).
When you arrive at the PayPal screen, you will have the option to log into your PayPal account if you have one, or select "Don't have a PayPal Account" where you'll be able to input your billing information. If you have a PayPal account you will need to use the credit card associated with that account.
