Contact
Greater Rochester SCORE
greaterrochesterscore@yahoo.com
585-263-6473
Where
City of Rochester Conference Room
56 N. Fitzhugh St. (street level of Sister Cities Parking Garage
Rochester, NY 14614
Parking is FREE on weekends in the Sister Cities Parking Garage, enter on Fitzhugh Street. The workshop venue is on the street level outside the parking garage on Fitzhugh.
Driving Directions
Cancellations made prior to noon on Thursday, November 1, 2018 will receive a full refund. Sorry, no refunds for no-shows.
Minimum class size is 10, full refund if we have to cancel the workshop.
Simplified Social Media:
Being Helpful, Helpful & Consistent on Social Media
Facebook & Instagram
November 3, 2018
9:00am-Noon
Location: City of Rochester Conference Room at 56 N. Fitzhugh Street (street level outside the Sister Cities Parking Garage)
Workshop Fee: $29
- The November 3rd session - Facebook & Instagram, is the fifth and final session in a 5-part series: Simplified Socia Media. In these five sessions participants will focus on being human, helpful and consistent across all their social platforms such as Facebook, Twitter, LinkedIn and blogging.
- During this session, participants will engage on the Facebook and Instagram platforms to create their following, accounts, engage with prospects or clients; in addition to: creating a content calendar; optimize their profile; be active on the platform (brining laptops is encouraged); have an opportunity to ask for help in a specific area of that platform from the class; learn & implement best practices for each social media site.
- It is highly recommended that participants in any of the 5 sessions consider the first session as "mandatory", so you will have the opportunity to understand the value of having an overall social media strategy.
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Week 5, November 3, 2018 - Facebook & Instagram
- Create full content & editorial calendar for month
- Facebook & Instagram best practices
- Scheduling: posting on Facebook or through social management tools
- How Facebook algorithms work
- How you can make Facebook work for your business & community
- Create your Facebook page or group
- Create some content for you to post while you are in class or after. This could include video, maybe even a Facebook Live for YOUR business page right from class.
- Facebook groups: how to start, run, grow and engage your groups
- Finding your prospects, conversations & opportunities on Facebook
About the speaker: Tamera MacDuff is owner of NOW Digital Marketing and a Certified SCORE Mentor. She helps businesses drive sales with social media and content strategies. She specializes in marketing specialized niches such as the funeral industry and music industry. Tamara has been with SCORE for 7 years; and has owned her own business since 2009. She has international relationships she has personally grown and nurtured from online to offline with some of the top influencers in the country. When she calls or emails, they answer! She will share how she did it so you can too!
Pre-registration is required online, click below to register. Sorry, no walk-ins.
Workshop Fee:
$29 (includes continental breakfast) payment made through PayPal (PayPal account not required), must have a credit/debit card (Mastercard, Visa, American Express or Discover).
When you arrive at the PayPal screen, you will have the option to log into your PayPal account if you have one, or select "Don't have a PayPal Account" where you'll be able to input your billing information. If you have a PayPal account you will need to use the credit card associated with that account.
