Where
East Brunswick Public Library2 Jean Walling Civic Center
East Brunswick, NJ 08816
Driving Directions
Using Data to Drive Business Growth
SEATING IS LIMITED
PRE-REGISTRATION IS REQUIRED
Description: Learn best practices and analyze trends about how customers engage with your business online. Then, turn these insights into well-informed, actionable decisions.
In this workshop we’ll discuss:
- Identifying business goals and how to use your online presence to achieve them
- Incorporating data into your marketing plan
- Selecting tools to help you find the answers you need
- Using Google Analytics
Presenter Bio: Randi Penfil is a speaker from Grow with Google. She has more than 20 years of experience helping small businesses and nonprofits improve their digital marketing.
As a professional speaker and trainer, Randi has educated thousands of small businesses and entrepreneurs. Before becoming a Google-supported trainer, Randi educated and trained SMBs for Constant Contact as the Mid-Atlantic Regional Development Director. She brings enthusiasm and experience to every workshop and conversation about digital marketing. Her passion is helping small businesses take control of their digital footprint.