WHEN: Friday May 12, 2017 from 9:00 AM to 12:00 PM
WHERE: Career Source Career Center
186 Alewife Brook Parkway
Cambridge, MA, 3rd Floor
In the Fresh Pond Shopping Center, near the Alewife T Station. Free parking available.
Cost: $65.00 ($60.00 +$5.00 Materials Fee)
The essence of marketing is developing a message about your product or service that resonates with the needs and desires of your target audience. This workshop is about how to use print, online and word of mouth to reach your audience and promote your business. You’ll learn how to create a Unique Selling Proposition that appeals to, and solves the problems of your target audience. You’ll master the use of several user friendly templates that allow you to implement the most important areas of your marketing plan. This is a one-stop marketing workshop that will help you launch your business and see results within 90 days!
Here is some of what you’ll learn:
1) Six key ways to immediately promote your small business/consulting practice!
2) A three step process for creating a successful marketing campaign
3) The “How to” of designing and launching your marketing campaign
4) The three questions you need to answer to build your pipeline of qualified prospects
5) Three ways to maximizing social media to help you connect to future clients
6) A user friendly template for designing your ultimate marketing brochure
Who Should Attend: Professionals in the marketing, advertising, social media and business communication fields. Business owners in start-up or established firms, non-profit staff and social entrepreneurs, all types of consulting practices, and individuals in career transition or professionals repurposing will benefit greatly from this workshop.
PRESENTER: Edith Moricz has spent 25 years in Boston as a financial advisor, fundraising coach and adjunct professor. She is the Founder/CEO of RocketYourNonProfit.net, providing custom fundraising coaching. She shares her Wall Street training with Main Street to create the profit-able non-profit. In 2009, she founded BeyondSuccessOnline.com, interviewing global leaders who offer their business best practices. She obtained her M.B.A. from Boston U. Questrom School of Management.
Register online and reserve your seat Now. Workshop size is limited to 25. Registration ends 9:00am May 12, 2017 or when workshop is full.
If paying by check your check must be received by May 5, 2017. We are not responsible for lost, delayed, or misdirected mail. Major credit cards accepted via PayPal. You do NOT need a PayPal account or registration to use PayPal.
Refunds are subject to a $10 cancellation fee.
Refunds are provided to workshop participants when they notify the Professional Development Collaborative 24 hours in advance of the workshop. Credit card charges and handling are subtracted from the amount refunded. A credit may also be applied to a future workshop in lieu of a refund. All refund requests should be sent by email to: larry.elle@pdcboston.org.
Refund requests that arrive after the workshop begins are not accepted and no refund will be provided.
Register Now!
“Training Today’s Professionals For Tomorrow’s Workplace”