Successful Engagement Marketing and Social Media Strategies Workshop followed by access to "Best In Class" HCC Students who provide various Social Media Services at Student Prices!  

 Check-In & Networking (6:00PM - 6:30PM)

Engagement Marketing (6:30PM-7:20PM)

How Small Business Wins in a Socially Connected World - How can you keep your customers coming back for more - telling their friends - and keep your business thriving?  Learn how to inform, inspire, and create long-term meaningful connections with engagement marketing, building the relationships that build your success. 

Conducted by Amy Olivieri, Regional Director, Constant Contact

Social Media Strategies Workshp (7:20PM - 8:10PM)

Discover, develop and mentally pre-deploy a complete social media plan into your marketing mix, maximize your revenue and reduce your business cost by expanding your business online.

This session will teach you the major steps you must understand before you invest more resources into social media marketing. We will start with the big picture of marketing and end with a detail map of your social media roll-out plan.

You will be able to:

 Invest in online resources wiser;
 Understand why your website is you most important resource;
 Reduce accounts receivable with online payment systems;
 Digitize your current marketing strategy for online use;
 Find inexpensive resources to help you compete with much larger companies;
 Increase your market share by narrowing your niche online;
 Manage your entire business from a mobile computing device connected to the internet.

Conducted by John Whaley, Owner PERT Center, Inc., SCORE Counselor and Business Advisor .

Social Media Student Services Opportunities Session (8:10PM - 8:30PM)

During this session you can jump start your business right away by connecting with some of the emerging social media and online entrepreneurial scholars from Houston Community College. Start working with people from programs such as Digital Communication, Computer Science Technology Department and Audio Recording & Filmmaking.

Cost :   $10 (No credit cards - pay at door),

Student Cost:  Free to HCC Students enrolled in Fall 2012 Classes! 

Seating available for 70. Do not register unless you plan to attend.  Campus parking is tight.  Arrive early to park and check-in early to network and to secure your seat.