Social Media Marketing Made Simple & Creating Customer Astonishment

Social Media Marketing Made Simple - & Effective

Learn the Best Practices for your social media presence - including Facebook, Twitter, LinkedIn & more – that you can use to build the relationships that mean success for your business or organization! Come learn the essential elements of transforming new prospects into repeat, passionate customers, members, volunteers and referral generators – and who in turn help you grow your business using the power of social media marketing.

• Extend your online marketing reach;
• Reach with endorsement; that is, get your passionate customers/members to tell your story and spread the word; and
• Leverage content that helps your friends, fans & followers to share their experience.

"Social Media Marketing Made Simple" is a two-hour workshop that will cover some of the strategies and best practices to get the most out of your social media activities –  including time management and measuring the return of your activities. We will:

• talk about what social media marketing really is,
• see how to incorporate it into your business operations without losing productivity, and
• look at real-life examples of how other businesses & organizations (from one-person shops to larger organizations) are using these low-cost tools to gain visibility, develop relationships and drive engagement, sales and bottom-line results.

We will discuss the various social media outlets that are available, how they interact together, ways to leverage their inherent strengths and tools to evaluate them for best use for your business or organization.

-AND-

In the words of customer champion & author, Darby Checketts:  "Great customer relationships make the world go around. Customers give us the opportunity to apply our talents to serve them. Then, they transfer money from their bank accounts to ours so that we have the financial leverage to meet our goals. This simple, everyday economic interdependence is what business success, professional accountability, and personal prosperity are all about."

In today’s competitive world, a satisfied customer is no longer enough. A satisfied customer is still shopping around until you provide that WOW experience and make that WOW connection that creates customer loyalty. To do so, you must move beyond mere customer service to the new world of Customer Astonishment. To astonish is “to strike with awe and wonder.”  We'll teach you how convert your customers from pissed of to pure love.  It's all about how to tame furious clients and transform strife + mistrust into six-figure sales contracts.