Branding Basics
Making Sure Your Company Logo is More Than a Cool Image
Your Brand is the perception that a consumer has when they hear or think of you, your company name, your products and services. Branding today is a critical element in your business' marketing message and corporate culture. During the seminar, attendees will be provided with an overview of:
Difference Between Effective and Ineffective Brands
Impact of 'Brands' in the Overall Marketing Success of a Company
Four Elements of a Successful Brand
How to Utilize Your Brand in the Sales and Marketing Efforts of the Business
Where:
Chamber of Southern Saratoga County58 Clifton Country Road
Suite 102
Clifton Park, NY 12065
For More Information:
Kate Baker
Small Business Development Center, University at Albany
518-380-5077
kbaker@albany.edu
When:
Tuesday, May 16, 2017
Check-In/Networking:
7:30 a.m. to 8:00 a.m.
Program:
8:00 a.m. to 9:00 a.m.
Cost to Attend:
$10.00 per Attendee
Register Now! Advance Registration is Required.
A special thank you to the Chamber of Southern Saratoga County
for offering to host our 2017 SBDC Seminar Series.
Presented By:
Funded in part through a Cooperative Agreement with the U.S. Small Business Administration.
Reasonable accommodations for persons with disabilities will be made is requested at least two weeks in advance.
Contact Kate Baker at (518) 380.5073 or kbaker@albany.edu to make arrangements.
Services are extended to the public on a nondiscriminatory basis.