Venue Location:
Sacred Heart University Graduate Center 3 Landmark Square Stamford, CT 06901
See Parking Instructions below
Cost:
Members of AMA: $25.00Non-members of AMA: $35.00
Walk-ins at the door: $40.00 cash
Contact:
Richard Rapp, President ElectAMA - Fairfield County Chapter
rsvp.amafc@gmail.com
Story, Meaning and Millennials: Brands at an Inflection Point
On Thursday, April 16th join peers and colleagues as the AMA Fairfield County Chapter hosts this highly interactive session led by branding gurus John Grace, Managing Partner, BrandTaxi and Tony Tiernan, President & CEO, Authentic Identity, Inc.
Using a hands-on, highly interactive format, John & Tony will lead attendees in a review and discussion on the elements of what makes a brand successful today, strategies to incorporate (and pitfalls to avoid) and how the notion of story-telling is so critical in today’s branding and marketing environment.
Some of the questions we will discuss include:
- How did "brands" evolve to this point?
- What is a brand today?... and what is it not.
- Why do you need to change our approach?
- What can you learn from professional services brands?
- How has story-telling become such an important ingredient in building your brand today?
We leave plenty of time for networking (including our 6:00 - 7:00 networking hour) and a Q&A session post-presentation so you can have your most pressing questions answered.
Attend and discover why over 92% of our attendees have told us our events have met or exceeded their expectations!
Don't miss this spectacular event - make your plans to join us Thursday, April 16th! Please register early so we can plan for your attendance and comfort!
Free Parking is availble for attendees at The Landmark Garage Parking for the SHU Graduate Center
The Landmark Garage is located on Broad Street halfway between Macy's (Grey Rocks Place) and Atlantic Street. If you're traveling south on Broad Street past Macy's, then stay in the left lane and turn left at the stoplight to enter the garage. If you're traveling north on Broad Street after turning right off Atlantic Street, the garage is on your right and immediately after the stoplight that's halfway down the block. Turn right into the garage. After taking your ticket, enter the garage and stay to the right. Once you see some spaces, park and then walk to the lobby marked #4. Enter the #4 lobby, take the elevator to the SHU Graduate Center, and follow the signs to the AMA Registration Desk.