CONTACT:
Guy Steeves
Constant Contact - Vancouver Metro
877-508-3419
Cheryl MacNaughton
cheryl@peaktopeakmarketing.net
JOIN US FOR BOTH SEMINARS!
THURSDAY, JANUARY 29TH
BCIT Downtown
555 Seymour Street, Room 820
Vancouver, BC
Vancouver, BC
PLEASE BRING BUSINESS CARDS FOR NETWORKING
2:45 P.M. - 3:30 P.M. PDT
REPUTATION MARKETING
Reputation Marketing is now one of the most important aspects of marketing for your small business. Do you look at reviews before you make a purchase with a business? With mobile devices and directories peoples are writing their opinions with reviews and stars. Do you know what your business star rating is online? If you have poor reviews or no reviews it is hurting your business.
Reputation Marketing is the blend of Reputation Management and Brand Marketing.
In this presentation you will learn the following:
- The difference between reputation management and reputation marketing.
- How to receive a free instant reputation marketing report to see what your online business reputation rating is across the internet.
- How you can take control of your brands online reputation and build a 5 star reputation online.
- We can take your 4 and 5 star feedbacks and reviews and put them into social media for broader reach.
- We can turn the written reviews into professional video’s and distribute them in social media.
- Provide you with a password protected dashboard with all the information about your feedback reviews in real time.
- Help you change the culture of your staff to be more aware of the impact online reviews.
3:45 P.M. - 4:30 P.M. PDT
SOCIAL MEDIA MARKETING 101
This presentation is a guide for small businesses or nonprofits who have been using social media marketing, but need some tips to take them to an intermediate level and/or add new channels to their marketing efforts.
You’ve thought about what social networks to use for your business or nonprofit, and you’re ready to take the next step. Where do you go from there? This seminar will give you a closer look at the popular social media networks – Facebook, Twitter, LinkedIn, Pinterest, and Google+. We’ll show you the benefits of using each, how other organizations are marketing with them, and some dos and don’ts of each channel. You’ll also get tips on how to tell if your social media activity is working.
Core concepts introduced include:
- A closer look at the 5 most popular social networks: Facebook, Twitter, LinkedIn, Google+, Pinterest
- Within each network:- - How to tell if it’s right for your business
- - What kind of content to create and post
- - Etiquette
- - How to tell if your content is working
- - Suggestions on what to do next
- Why social media & email marketing must be used together
