When

Tuesday, March 20, 2018 from 12:00 PM to 1:00 PM EDT
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Where

This is an online event.

Contact

Terri Downing
Antioch University New England
603-283-2343
conspsy.aune@antioch.edu

Creating a Conservation Movement

In this webinar we’ll dig into the Diffusion of Innovations Theory (Rogers, 2003) that explains how conservation movements start in the first place, & what turns a movement into a social norm that sticks. We will also identify the behavioral underpinnings for why they occur and how these behavioral insights can be used to motivate greater adoption.

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