Effective Retailing: Salesmanship, Pricing & Customer Service-March 14, 2019-St. Clairsivlle, OH

This is an introductory course which will cover the following topics: What is selling and when does it start; Ask/listen/learn/respond; Meet the need not the want; Value is in the eye of the beholder; When to discount; Markup vs Margin; What is the true COGS; Style of selling depends on the customer; True customer service