Board Member Series: Connections that Count

While expanding your reach is essential to raising more money, bigger is not always better when it comes to building a prospect pool.  And it’s all too easy to overlook your existing donor base when considering increased revenue potential.  By strategically identifying those who care about, benefit from, or already support your work, you can develop a mission-focused approach to populating your pipeline with future supporters and elevating your current donors to the next level.  You’ll want to ditch the one-size-fits-all approach and get to know what your donors and prospects value, where their interests and your mission intersect, and how they want to make a difference by supporting your organization.  By asking the right people, in the right way, at the right time, for the right need, you’ll set the stage for lasting donor-driven investment.  And you can create a culture of focused philanthropy that resonates throughout your organization.

About the Presenter, Lisa A. Brown

With more than 30 years of experience in the nonprofit world, Lisa A. Brown has worked with organizations of all shapes and sizes in the areas of development, marketing and communications. As a senior level administrator, Lisa has built development programs from the ground up, expanded organizational capacity, and shaped the public profile of nonprofits with a variety of missions and visions. As a consultant and an advisor, she brings a diverse set of skills to the table, working side-by-side with staff and leadership to define the big picture, unearth opportunity, connect the dots, hone in on the details, solve the problem, tell the story, connect with the community, and turn planning into action. Lisa is deeply committed to nonprofits and the value they bring to local communities. It’s why she’s stayed in the game and why she remains an enthusiastic partner in energizing nonprofits to do their best work and motivating people to get involved in making a difference. Current or recent professional/consulting affiliations: WVDO, OMSI, Metropolitan Family Service, Urban League, Mercy Corps Northwest, Children’s Center, Beaverton Education Foundation, Coalition for a Livable Future, The Portland Kitchen, Oregon Tradeswomen Inc., Constructing Hope, Well Arts Institute. Past professional affiliations: Community Action, Tacoma Symphony, American Red Cross, Food Alliance, Oregon Symphony, Omaha Symphony, Ballet Omaha, Boston Shakespeare Company, High Point Theater.

Learn more at www.linkedin.com/pub/lisa-brown/34/75/87a/