Workshop & Live Demo: Look Great in the Inbox - The 7 Don’ts of Email Design 

First impressions matter – how are YOU doing with your emails?This presentation will help you avoid common mistakes to maximize your email designs for a powerful impact!

What you’ll learn:

• Branding beyond the logo – how placement, pictures, even colors  can re-inforce recognition & engagement
• Readability – including fonts, white space and single-column design
• Images – including sizing, placement, links and more
• Sharability – are you going social with your email?
• Easy tips to encourage more cross-platform engagement

Join us for this fast-paced, informative seminar packed with tips, techniques and tools to help you navigate the dos and the don’ts for your own email marketing!

About the Presenter

Sandi Abbott is a professional marketer with more than twenty years experience in advertising and marketing. As principal of Xpresso Content Cafe, she helps small businesses increase sales and referrals through interactive digital marketing campaigns. Sandi is also an Authorized Local Expert for Constant Contact and presents marketing workshops on email, social and content marketing topics. Sign up to receive her monthly digital marketing tips in your inbox. Follow her on Twitter: @xpressocc