Contact

Susan Knowles 
IREM Michigan Chapter 5 
sknowles@iremmi5.org 
734-464-3666 

When

Tuesday September 9, 2014 at 8:00 AM EDT
-to-
Wednesday September 10, 2014 at 5:00 PM EDT


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Cost

$599 Member Rate

$745 Non-Member Rate

Where

IREM Offices (Powers Court) 

17199 N Laurel Park Drive

Livonia, MI  48152

 
Driving Directions 

 

IREM Course:  MKL405

Marketing and Leasing: Mutifamily Properties

Marketing and Leasing: Multifamily Properties (MKL405) 
Course meets the requirements for CPM

Position your property in the market to attract and retain new residents with key strategies for reaching qualified prospects, selling your property's benefits, and successfully closing the deal.

 

What you will learn:

  • Market assessment. Neighborhood analysis, regional demographics, subject property and competition analysism rent setting strategies
  • Marketing Strategies. Marketing campaign development, advertising, social media marketing, analytics
  • Leasing Office Optimization. Communications Protocols, legal compliance, online leasing, showing and closing techniques, prospect qualifications
  • Resident Retention. Lease administration, retention programs, conflict resolution, marketing to existing residents, reputation management 

 Hoe you will benefit:

  • Position you property to succeed in your market
  • Showcase your property in the best light to secure your residents
  • Achieve higher levels of resident satisfaction and retention by effectively troubleshooting resident issues

 

 

 

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