Contact
Susan Knowles
IREM Michigan Chapter 5
sknowles@iremmi5.org
734-464-3666
When
Tuesday September 9, 2014 at 8:00 AM EDT
-to-
Wednesday September 10, 2014 at 5:00 PM EDTAdd to Calendar
Cost
$599 Member Rate
$745 Non-Member Rate
Where
IREM Offices (Powers Court)
17199 N Laurel Park Drive
Livonia, MI 48152
Driving Directions
IREM Course: MKL405
Marketing and Leasing: Mutifamily Properties
Marketing and Leasing: Multifamily Properties (MKL405)
Course meets the requirements for CPM
Position your property in the market to attract and retain new residents with key strategies for reaching qualified prospects, selling your property's benefits, and successfully closing the deal.
What you will learn:
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Market assessment. Neighborhood analysis, regional demographics, subject property and competition analysism rent setting strategies
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Marketing Strategies. Marketing campaign development, advertising, social media marketing, analytics
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Leasing Office Optimization. Communications Protocols, legal compliance, online leasing, showing and closing techniques, prospect qualifications
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Resident Retention. Lease administration, retention programs, conflict resolution, marketing to existing residents, reputation management
Hoe you will benefit:
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Position you property to succeed in your market
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Showcase your property in the best light to secure your residents
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Achieve higher levels of resident satisfaction and retention by effectively troubleshooting resident issues
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