As a nonprofit resource partner of the U.S. Small Business Administration, SCORE mentors, conducts workshops and provides free counseling to new and existing small businesses.
For more information about other SCORE workshops and/or to get FREE One-On-One Business Counseling please visit our website at: www.scorenorwalk.org
If you have any questions please contact SCORE Fairfield County at 203-831-0065 or by email at:
score.fairfieldcounty@gmail.com
A FREE Small Business Workshop Presented by SCORE and Co-Sponsored by the Rowayton Library
A Business and Bagels Series Workshop
Client Relationship Mastery: Client Retention Practices for Today's Competitive Business Landscape
Thursday, January 22, 2015
7:30 am - 8:30 am
(a light breakfast will be served courtesy of the library)
Rowayton Library
33 Highland Avenue, Rowayton, CT 06853
Client Relationship Mastery is the solution to the problem, "How do I keep my clients for the long term?
Whether large or small, companies have similiar client retention challenges. 80% of your future profits will come from just 20% of your existing customers. Are you doing all you can to make sure your clients stay with you for the long term?
Denise Graziano will present effective, proven techniques, based in art and science, that can help you become the trusted ally, partner, and problem solver that your clients would not want to leave for any reason. You will learn:
- Why some sales professionals constantly repeat the initial sales cycle, having to replace clients in their pipeline instead of adding to it.
- Key steps you can follow to ensure your clients will want to remain with you for the long term.
- Tangible tips you can implement immediately to build strong client relationships and be seen as your client's "go-to" partner, not another vendor on the bench waiting to get in the game.
- The science behind buyer behavior and why certain sales and business practices are more effective.
Our Speaker: Denise Graziano
Denise is a strategic thinker and leader with over 27 years of business experience, Denise Graziano is Founder and President of Graziano Associates, and author of the forthcoming book Once A Client, Always a Client™ . She is creator of Client Relationship Mastery™, the formula designed to help sales professionals improve client retention. She is passionate about helping her clients succeed. Denise has written numerous articles on sales, trade show performance, client relationships and client retention practices. For SCORE, she has presented live workshops, national webinars and has been a feature blogger.