Social media is a great way for small businesses to get themselves noticed and to drive business. This seminar delves into the basic principles of effective Social Media marketing and explores a wide variety of the sites being utilized today. This seminar is interactive and you will explore various websites sites while the instructor guides you through market. Students are encouraged to bring thier laptops and logins for their social media accounts so they can follow along and ask questions in class.
Instructor: Sarah Benoit is an online marketing, SEO, keyword research, and social media strategist dedicated to making the field of internet marketing accessible and understandable to business and marketing professionals. She has worked in the internet marketing field since 2003 and began teaching and presenting on related topics in 2006. Sarah provides timely, revelent, and engaging classes and seminars designed to help both advanced and beginner students expand thier skills and gain a better understanding of the role web sites and the internet play in business promotions, networking, and marketing. She has presented to groups large and small on referral marketing, web site analytics, writing for the web, SEO, social media, personal branding, digital marketing, and more.