When

Tuesday May 24, 2016 from 2:00 PM to 6:00 PM EDT
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Where

Waterloo City Hall - Erb Room 
100 Regina Street
Waterloo, ON N2J 4A8
 

 
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Contact

Mistie Brown 
Waterloo Region Small Business Centre 
519-741-2604 
mistie.brown@kitchener.ca 

Session focused on assessing the feasibility of your food business.

Attendees must attend all 3 days. The dates are as follows:

  • Tuesday May 24, 2016 from 2 p.m. to 6 p.m.
  • Tuesday, May 31, 2016 from 2 p.m. to 6 p.m.
  • Tuesday, June 7, 2016 2 p.m. to 6 p.m.

The cost of all 3 sessions: $150.00+hst

These three half-day sessions will help you understand:

  • Will it sell? Assess the features, benefits and experience of your product
  • What does the competition look like? Who are they, what do they offer, what makes you different?
  • Who is my Customer? What do they want, fear and need? Create a positioning statement.
  • What goals should I be setting? What goals should I set to plan for success
  • Can I make Money? What financial information do I need to know?
  • How long will it take? How long before I make money? How long before I hire an employee? How quickly can I ramp up production?

Get tools, mentoring and peer feedback to help as you roll up your sleeves and develop strategic components for your food business.

Topics Covered Include:

  • Value Proposition Canvas
  • Competitive Analysis
  • Positioning Statement
  • Product Margin Analysis
  • Market Sizing
  • Business Model Canvas

Who should attend this session?

  • This program is required for any food entrepreneurs planning to develop a food product or business.