North Country Small Business Development Center
518-564-2042
sbdc@plattsburgh.edu
The North Country SBDC is funded in part through a Cooperative Agreement with the US Small business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA. Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the North Country Small Business Development Center, 194 US Oval, Plattsburgh, NY at 518-564-2042.
Social media is essential for any business, but it can also be overwhelming to keep up with. Many businesses either have no social media presence or try to be on every platform at once - both of which will lead to failure.
This workshop will help you understand which platforms will be most effective for your business goals and your customer wants. We will go over the target audiences, pros, and cons of each of the major platforms: Facebook, Twitter, Google+, Pinterest, Instagram, and Linkedin. By the end of the workshop every business should have a basic understanding of the major platforms.
But knowing which platform to be on isn’t enough. Every participant will leave will some best practices techniques and take home guidelines to ensure your content is engaging. If time allows we will discuss some of the less popular (but still relevant) platforms such as Snapchat and Vine.
This FREE workshop is being co-sponsored by Community Bank N.A. and the North Country Small Business Development Center, and will be presented by Shawna Armstrong, a SUNY Plattsburgh graduate with a BFA in Graphic Design and a BA in English Literature. Shawna is a Freelance Graphic Designer and Social Media Consultant. In addition to managing multiple social media campaigns, she also designs logos, websites, advertisements, packaging and print products.
Sign-in and networking will begin at 7:30 am, with the presentation starting promptly at 8:00 am.
Refreshments provided courtesy of Community Bank N.A.
Please click below to register for the workshop.