LinkedIn For Small Business Networking and Marketing - May 20, 2014 

Overview: 

LinkedIn is the largest business networking platform on the Web today and it is growing fast. Leading sources claim LinkedIn is the best social media platform for generating sales leads, whether it is B2B or B2C. You should no longer need to be sold on its potential. LinkedIn is here, it's now, and you must capitalize on its power since your competition may already be ahead of you in this arena. 

Description:

Defining Goals and Identifying Your Target Market Being 'Found' Based On Search and Keywords  Completing Your Basic Profile and Beyond Why Expand Your Network of Connections and How Exposure and Visibility - Company Pages, Discussion Groups, etc. Search Tools, Including Principles of Boolean Search  LinkedIn (and Social Media) Etiquette Please connect with the presenter (Michael Yublosky) on LinkedIn ahead of time so he can pre-screen your profile before the class.

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 Speaker:

Michael Yublosky

Michael specializes in developing marketing strategies for new and existing small business Web sites, analyzing existing Web sites, keyword research, using search engine optimization as well as using free social media networking and marketing platforms such as WordPress blogging, LinkedIn, YouTube and others. Michael has used the Internet's free resources exclusively since 2007. Mr. Yublosky also volunteers teaching libraries and not-for-profit agencies how to use social media as well as the unemployed on how to use social media to help find work. Previously Yublosky spent 28 years in sales, sales management and training before retiring in 2010.