AFP TRIAD CHAPTER WEBINAR SERIES
NOTICE: ALL REGISTRANTS MUST USE VALID CREDIT CARD AND CORRECT STATUS (MEMBER/NON-MEMBER) WHEN REGISTERING. INCOMPLETE REGISTRATIONS WILL NOT BE COUNTED.
Incorporating Stories Into Your Fundraising Program
Nothing connects us to one another like stories. We teach our children through story. We entertain each other with stories. And yes, we raise a lot of money by being great storytellers. Great fundraisers know the power of great narrative. In this session, Leah will talk about the psychology around giving, and will provide
real life examples of great stories in action.
At the conclusion of this session, participants will:
Target Audience:
Intermediate-level fundraisers
About the Presenter:
Leah Eustace, CFRE is the Chief Idea Goddess at Good Works; a boutique consulting firm in Ottawa, Canada. With over 20 years of fundraising experience, her expertise lies in helping charities develop meaningful relationships with their donors
through storytelling.