Standout Subject Lines: Get Opened, Get Read, Get Results 

Ignored – or Engaging? How are your subject lines working – or NOT working – to capture the attention and interest of your audience?

This fast-paced webinar will take a deeper dive into the mechanics of truly effective subject lines. We’ll cover:

• The three keys that make or break your subject line (and how short your window really is.)
• What works – and what does NOT work – in capturing your readers’ attention – Length, brand, urgency and offers – make them work for your subject lines
• Examples that make it crystal clear how to improve your results
• Get their attention – get in the door – and get the response you desire. Whether you are trying to get read, realize revenue, increase your reach or inspire referrals, your subject lines are a key to your success!

  Meet Your Trainer:

Alyse Mitten has been involved in marketing and advertising through out her career.

As a copyright expert for over 40 years for advertisers in print advertising, Alyse has helped create lead-in headings to create curiousity and action for those who want to respond or react to the advertisement to do just that.

Known as the queen of squeeze, she knows how to eliminate the fluff words without losing the message.