Using Video to Connect with Customers - 2-Part Webinar (04/23/20 & 04/30/20)

IMPORTANT: This is a 2-part webinar that meets Thursday, April 23 AND Thursday, April 30 from 2:00 - 3:30 PM each day. You must attend both sessions.

Video on the web is one of today’s hottest social networking trends. But what can online videos do for your library? Why use video on your library’s website and social media channels? This presentation explores the reasons behind making videos to promote your library and to engage with your customers. Come explore ways to use video for outreach and learning through a variety of case studies, discover tips on what types of content works best, and learn what to consider when planning for and implementing a video presence at your library.

The second part will dive into some details of making video, and examine tips and tricks, software and equipment, planning your video, and explore live video.

Virtual Trainer: David Lee King

David Lee King is the Digital Services Director at Topeka & Shawnee County Public Library, where he plans, implements, and experiments with emerging technology trends. He speaks internationally about emerging trends, social media, websites and libraries, and has been published in many library-related journals. David is a Library Journal Mover and Shaker. He has written two books: Face2Face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer Connections, and Designing the Digital Experience: How to Use Experience Design Tools & Techniques to Build Websites Customers Love. David blogs at http://www.davidleeking.com.

This is an online class. Access information will be emailed one week ahead.

Cost: NEFLIN classes are free of charge for Florida library staff. Registration is required for all classes and NEFLIN members get priority.