Where
This is an online event.Follow Us    |
 VIRTUAL MEETING Topic: Radical Relevance Speaker(s): _____________________________ |
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Description:
Be Relevant or Be Ignored! Your prospects and clients are bombarded with messages from all directions. To reach them, your messaging must hit the bullseye in their brain with a radically relevant to grab their attention and critically compelling to move them to take action. How you and everyone in your firm perceives, believes in, and communicates your value is fundamental to your success. Radical Relevance is about bringing the Right Value Proposition, to the Right Market, communicated with the Right Message, at the Right Time. NOT a tricky elevator speech! A genuine way to express your value that will resonate with your prospects, clients, and centers of influence. The result? More Right-Fit Clients! We hope you can join us! * This is a practice management topic and does not qualify for CE credit. ___________________________________
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About the Speaker(s):
Bill Cates, CSP, CPAE
Bill Cates, CSP, CPAE, is the President of Referral Coach International and the author of Get More Referrals Now, Beyond Referrals, and Radical Relevance. He is also the founder of The Cates Academy for Relationship Marketing™. For over 25 years, Bill has helped financial professionals move from incremental growth to exponential growth by communicating more compelling value and multiplying their best clients.  |
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Thank You to Our Meeting Strategic Partner!
 Local Representatives: Cory Kelly, Ryan Sullivan, Ian Wetherell
Phone Number: (916) 773-3343
Emails: kelly.cory@principal.com, sullivan.ryan@principal.com, wetherell.ian@principal.com
Website: www.principal.com
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