When

Tuesday September 8, 2015 from 5:00 PM to 7:30 PM EDT
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Where

Science, Industry and Business Library (SIBL) 
188 Madison Avenue
Between East 34th and East 35th Streets
New York, NY 10016
 

 
Driving Directions 

Contact

SCORE NYC Workshop Committee 
SCORE NYC 
212-264-4507 
workshops@scorenyc.org 
 

Social Media Marketing 101 

Continuing our series of digital media marketing workshops, providing an overview of the capabilities of digital marketing and social media.

Each social network caters to a specific audience, for a purpose. Learn the benefits and drawbacks of each social network and how to choose the best web and social media strategy for your business.

In this information-rich workshop you will learn:

  • How to focus on your target customers
  • How to choose the mix of marketing tools for your business
  • How to avoid pitfalls of social media marketing
  • How to get the most out of your marketing budget
  • How to determine the best social marketing platform for your business and customers

Topics to be discussed include:

  • Overall Marketing Strategy 
  • Social Media Marketing 101
  • The Right Social Media Platform for You and Your Business
Facilitator:  Jim Alles

Chief executive with e-commerce background and experience; expertise in computer systems and software programs, and web design specifically targeted to increase revenue. Jim is a SCORE NYC Mentor.

Instructor:  Ramon Ray
Ramon is a marketing and technology evangelist who is passionate about helping small companies grow their businesses using technology as a strategic asset. He's the author of "Facebook Guide to Small Business Marketing" and a sought after technology consultant.

Workshop Fees: Online registration $59, walk-ins $69
There is a $10 discount on all Student and SEAP registrations 
(valid ID must be presented at the door).