Grow Your Business with Email & Social Media! 

Put the power of email + social sharing to work for your business!

 

At the heart of small business and non-profit marketing are the campaigns that drive action – collections of marketing activities that help them achieve their goals and objectives. Newsletters and announcements have become core components of those campaign choices. Email is more important than ever – to the communication efforts of businesses and nonprofits everywhere; and to the customer, donor, client or supporter of those organizations.

This session will reveal some simple but powerful best practices and considerations for the small business or nonprofit seeking to make their email newsletters more effective.

Key concepts that we will cover: 

• Creating newsletter campaigns that drive action

• Building professional emails that showcase your organization

• Connecting newsletters and emails to social media

• How to use newsletters and emails to drive traffic to your website

• Delivering your campaigns to your email contacts, Facebook, Twitter and LinkedIn at the same time

• Measuring your campaign results

Bonus!

How to design a newsletter to match your website!

Join us to learn key strategies to integrate your email and social media campaigns.

Intended Audience: The content is targeted at the beginner- to comfortable small-business marketer who is looking to build their marketing knowledge, or to reinforce what it is they already know.