Building a coaching business that rocks - part 1

This are eight parts to this series, registration is for all eight parts. If you are not able to attend one or more parts then they will be recorded and shared with everyone who has booked and paid (usually around five working days after the event).

Practice or Business?

Practice – the art and science of coaching – the thing you ‘do’
Business – the vehicle in which you ‘do’ your ‘doing’
Not focussing on coaching practice or skills
Focus is on the building of a Business that could house an Individual, Team, or Regional, Country or Globally scaled network.

We are talking Business…

Watch a brief introduction to this online event here

Part 1: Charting Your Journey

Thursday 23 September 2021 @ 8.00 UTC (10.00 cest/9.00 bst)

Understanding the business cycle and where you are in it
Formulating a Strategy for Success
Risk – your relationship with it
Your place in Business
Product/Distribution/Service – where do you sit and why

Part 2: Focussing Your Energy

Thursday 14 October 2021 @ 8.00 UTC (10.00 cest/9.00 bst)

Positioning yourself and your brand
Perfecting your elevator ride pitch
Pricing your Value – Knowing your Worth

Part 3: Relationships – Your Sales Secret

Thursday 4 November 2021 @ 9.00 UTC (10.00 cet/9.00 gmt)

Why, What and How to Sell yourself
Confidence – a mindset
Building Channels to market

Part 4: Marketing - Your Story

Thursday 25 November 2021 @ 9.00 UTC (10.00 cet/9.00 gmt)

Where your position comes alive
Why and What Avenues to Leverage

Part 5: Structuring your Practice Efficiently

Thursday 16 December 2021 @ 9.00 UTC (10.00 cet/9.00 gmt)

Energy vs time management
Discipline and scheduling

Part 6: Being Commercial

Thursday 13 January 2022 @ 9.00 UTC (10.00 cet/9.00 gmt)

Pricing & Billing
Working with other coaches
Structuring a Deal
Delivering on projects

Part 7: Measuring your Return on Investment

Thursday 3 February 2022 @ 9.00 UTC (10.00 cet/9.00 gmt)

Your ROI
Your Client’s ROI

Part 8: Stepping out with Confidence

Thursday 24 February 2022 @ 9.00 UTC (10.00 cet/9.00 gmt)

Supervision as a strategy
Acting the part
Get going

About the presenters:

Akram Sabbagh

20+ years in business coaching experiences
Corporate & Small businesses
Positioning & Succession specialist
Director & Chair on various Boards
Andrew’s business partner for over 18 years

Andrew Mackenzie

20+ years business coaching experience
Corporate & Small businesses
Masters of Business Coaching (Wollongong University)
CEO of international coaching businesses
Director & Chair on various Boards
Ak’s business partner for over 18 years