When

Monday, November 12, 2018 at 8:00 AM PST
-to-
Wednesday, November 14, 2018 at 12:00 PM PST

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Where

Silverado Resort and Spa

1600 Atlas Peak Road

Napa, CA 94558

  • Standard Room Rates: $209 Per Night
  • PLUS a $25 Resort Fee per night includes:
Bell Gratuities, On Property Transportation Gratuity, Self and Valet Parking, Unlimited WIFI Access, In Room Coffee and Tea, Tennis on any of 10 courts, Golf Bag Storage, Access to Fitness Facility and Admittance to more than 30 Fitness Classes
  • Check in Time: 4:00pm
  • Check Out Time: 11:00am

Hotel Reservation Deadline: 10/19/2018

Options for Getting To Silverado Resort
3 Airports to Choose From:
San Francisco- SFO
Oakland-OAK 
Sacramento-SMF

Tuition

Satisfaction guaranteed–if not 100% satisfied, tuition will be reimbursed.

  • One Attendee: $1,245
  • GoCUCard Member Forum Members: $1,095

Cancellation Policy

  • Within 2 weeks of event, registration can be transferred to another session
  • 50% Cancellation Fee Once Registered

Thanks to our SIGNATURE Sponsors

Each will be onsite at the session!


Napa, California

November 12th-14th, 2018

Join us at the Silverado Resort and Spa in beautiful Napa, California for two and half days of credit card program education, innovation and motivation you won't find anywhere else!

We will also have representatives on hand from CO-OP FS, FIS, Vantiv, Fiserv, Member Access Pacific, and PSCU.

VISA will be on hand to disuss brand support.

Strategic Resource Management will be available to discuss RFPs and Debit Program Analysis.

We will also have independent Loyalty Program Providers including Augeo Marketing to discuss best practices in reward programs and how credit unions can be more effective and reduce loyalty program expenses.

And as always, Ondine will share with you the best practices of Credit Card Program Management- as she has been teaching credit unions since 2003!

Best PracticesCredit Card Program Management

  • What You Should and Should Not Be Doing With Your Card Program in the Current Economic Environment
  • What the "Best Run" Credit Card Programs Have In Common
  • Is Your Program Designed to Compete?
  • How to Sustain Manageable and Consistent Growth in 2018
  • What is the Best Program Structure for YOUR Members?
  • What Are the Most Effective Marketing Programs?
  • What Does Your Portfolio Really Need (and not what your processor wants to sell you?)
  • Success and Failures with Reward Programs

 

Marketing and REAL Measurement
  • Learn effective ways to measure your portfolio performance and why your processor anaylses do not tell the entire story
  • Creating your own analysis to to determine your portfolios specific needs (and not what your processor wants to sell you)
  • Learn the best use and understanding of processor management reports
  • Best practices in credit card website pages
  • What are the true most effective credit card marketing programs? The ones that don't cost an arm and a leg!

If you have additional questions or would like a more detailed agenda, call 1-866-602-9777 or email ondine@GoCUCards

 

Expense Management

  • The anatomy of a credit card processor invoice
  • Learn the secrets other credit unions use to reduce expenses
  • Are you paying too much for your card processing?
  • Common oversights that cost money
  • Gain a thorough understanding of processing expenses and your processor invoice

Workshop

  • Bring Your Processor Reports and Invoices and we will review in class- COOP, FiServ, PSCU, VANTIV, FIS (this session is focused on Full Service platforms only and is not relevant to Pass Through or In House processing)

 

Food, Food and More Food...and Provided by Our Sponsors.

  • Breakfast Included Each Morning 
  • Lunches Provided Each Day of Meeting
  • Morning and afternoon refreshments will be served
  • Cocktail reception will be held Monday evening and is sponsored by PSCU!