This seminar is a collaboration of the volunteers of SCORE Vancouver, SCORE client and national sponsor, Constant Contact and the Skamania County Economic Development Council.
Registration Fee applies to one or both sessions:
Payment is securely processed at Registration through PayPal or credit card.
Registrants are encouraged to later schedule a free meeting with a local SCORE mentor to address questions specific to your business.
Where else can you get two seminars for the price of one plus the opportunity for a free personal follow-up with a SCORE Certified Mentor? This SCORE seminar will cover How to Look Great in the Inbox plus tips on Creating a Marketing Plan & Budget. Each topic gives attendees an hour or more of proven ideas to increase business and client relationships. Registrants for this seminar are welcome to attend one or both sessions.
Look Great in the Inbox (9:00 am to 10:15 am)
First Impressions Matter! Email marketing has come a long way from just sending out plain emails with several lines of text. How boring. With over 60% of emails being opened on mobile devices, it is time to step up your game and communicate in a fresh, clean and crisp manner with the people who have already signed up to receive emails from you.
This seminar will help you avoid common mistakes and leverage the effectiveness of your email marketing efforts. We will go from Zero to Hero by showing you how to make a significant impact on the company bottom line.
Create a Marketing Plan & Budget (10:30 am to 11:45 am)
We will create a basic annual marketing plan in 30 minutes and show you how easy it is to get started. Bring a pad of paper, something to write with and some zest for excitement so you can create your very own marketing plan. This is a hands-on exercise.
A look at the marketing actions of a small business and how to create money for the marketing budget. Bring samples of your marketing materials. Such as a business card, fliers, handouts, sell sheets, copies of advertisements, printouts of your email newsletters, and screen shots of your website home page.
SCORE is headquartered in Herndon, VA and Washington, DC and has over 300 chapters throughout the United States and its territories with 11,000 + volunteers nationwide. Both working and retired executives and business owners donate time and expertise as business counselors. Now celebrating its 51st year, SCORE was founded in 1964.