Guest Speaker: Dave Kelner, North American Canola Portfolio Manager, Monsanto Canada Inc.
Topic: Launching a New Canola Product
Topic Overview:
The launch of a new canola hybrid is a process that begins several years before the product is actually introduced. Breeding programs need to have a thorough understanding of changing market needs and trends to ensure the products they deliver are still relevant when commercialized. This presentation will touch on how breeding, product management, and marketing teams work together to successfully launch new canola products.
About Dave Kelner
Dave is the North American canola portfolio manager for Monsanto and has been with the organization for nine years. Previous roles include technology development lead for Western Canada and prior to that field agronomist with ag retail and weed specialist with the province of Manitoba. Dave lives in Winnipeg with his wife Nancy and enjoys most things outdoors, in particular golfing and hunting.
Date: Thursday, March 23, 2017
Location: Monsanto Canada Inc,.
Schedule of Events
11:30am Networking
12:00pm Welcome & Introductions
12:10pm Lunch provided
12:30pm Keynote Speaker Presentation
1:00pm Tour of Breeding Facility
1:30pm End of event
Cost (incl. GST)
Member Plus & Corporate Plus Members - No charge (you must still register online to attend.)
CAMA members: $35
Non-members: $55
Students: $15
Credit card payments, cheque and cash accepted at the event.
Registration deadline: Wednesday, March 22, 2017.
Event Parking: Attendees can park in the large lot directly North of the building along Chancellor Matheson Rd. SmartPark will be notified and passes will not be required.
Don't forget to click on the link below to register.